When you implement a new software for your employees to use, you do it with the enthusiasm of an active believer. But soon you realize that some of your people (or the majority) disagree and are resistant to change.

employees in cubicals

What to do when you are having trouble getting your employees to use the new CRM solution? There's no perfect recipe. But by including some (or all) of these actions in your approach, you'll have a better chance to be successful in your quest:

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April 22nd. This day was pronounced The Day of The Earth by American Senator Gaylord Nelson in 1970 with the purpose of raising awareness for environmental care. 20 million Americans participated in the first Earth Day celebration.

earth day hands

Two decades later, in 1990, 200 million people from 141 countries made this day a global manifesto for a better future of our planet. An NGO called “Earth Day” was established and now has branches in more than 170 states. Today, over 500 million people from all over the world are celebrating Earth Day 2015, with activities dedicated to nature and the planet.

Although we believe all of us should be eco-conscious every day of the year, today can be a reminder of setting even more eco-friendly resolutions. Let's see what actions we think can be helpful to our environment and Mother Earth:

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Technology evolves fast and we're looking at automation in every aspect of our jobs. The CRM market is constantly developing to ensure that businesses are always two steps ahead. As vendors that have to meet the needs of variable markets, we are already thinking about the next thing in CRM.

what's next?

Let's see what we are most impatient about when it comes to developing CRMs.

1. Client and customer app integrations:

We're looking at cross-connecting apps for e-mails, phone or location to the main CRM platform. It should be able to keep track of all that client interaction without taking time from sales reps. Apps are doing more and more, and the CRM has to be able to gather data from most (if not all) of them.

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We talked about the fact that your clients value quality service more than fast service. But you can't have all the time in the world, right?

telefoane CS

Many of your customers juggle between work and family and they don't have a lot of time to spare. Some of them got a bad treatment one time that made them angry about client service, and now they lose their patience in seconds. Assuming that you have taken care of the quality, let's talk about the pace.

How can you speed up your high-quality client service?

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You have a great product or service and you are dreaming of growing your business. You're working hard to keep up with the competition and you are confident. Still, you would like a higher input from your sales and marketing efforts.
You may think it's all about the client and his reasons for not buying, but actually, the main reason of not closing a deal comes from inside your company:
the lack of follow up.

follow up typo

Statistics provided by Marketing Doughnut show that your sales reps need to be in contact with a client at least five times after the initial sales discussion for him to say yes. Five!

Now ask yourself how many of your sales representatives follow up so thoroughly. Not so much, right? Well, it's your job to organize the process and make sure your sales team in doing it the proper way.

To do that well you have to think about:

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Zimplu is the uncomplicated CRM solution used by sales, customer support and marketing departments.


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